

CAMILA LERENA
304.647.9088
EXPERIENCE
Graphic Designer
Reserve Padel | Miami, FL | 2025 – Present
Designed immersive event graphics and spatial branding for Reserve Cup Miami 2025, the company’s flagship event, ensuring a cohesive visual experience across brochures, sponsor presentations, digital media, and LED displays.
Created the brand identity for Reserve Cares, a charitable initiative, crafting a visual language that communicates its philanthropic mission.
Contract CAD Designer and Space Planner
PADEL X Group | Remote | 2024 - Present
Designed detailed 3D spatial layouts and environmental graphics for Padel X Group, demonstrating precision in spatial planning and material selection. Integrated zoning regulations and site plans into functional, aesthetically cohesive environments that enhance user experience. Led final decisions on furniture, flooring, and wall finishes, ensuring material selections aligned with project timelines and budgets.
Creative Director & Designer
Villa Melina | Miami, FL | 2024 - Present
Directed visual storytelling to create compelling campaigns.
Produced advertisements, illustrations, and social media content, maintaining a distinct brand identity that speaks to cultural and historical influences.
Program Coordinator & Designer
Design Connect | Detroit, MI | 2023 - Present.
Developed and orchestrated the curriculum for DesignConnect Art Club at Detroit School of Arts.
Produced impactful graphic designs for galas and events, revitalizing social media presence to foster stronger connections with students and stakeholders
Run and Train Design
Puma | Boston, MA | June 2023 - August 2023 .
Collaborated with the color and materials team to explore seasonal trends and material innovation in sportswear. Assisted in pattern development and sneaker construction, refining an understanding of materials, pricing, and functional design.
EDUCATION
Node Curatorial Studies
Online | 2025-Present
Curating and Designing Virtual Exhibitions, Bika Rebek
College for Creative Studies
Detroit, MI | 2020-2024 BFA Product Design Honors
Politecnico di Milano
Milan, Italy | 2023
Product Design Study Abroad
Design & Architecture Senior High
Miami, FL | 2016-2020
Industrial Design Specialty + Co-Pres. IDSA
EXHIBITION AND DESIGN ASSITANCE
Exhibitions and Design Assistance
Bhui Agua (Land Water)
Exhibition Assistant | The Wurks, Providence, RI | 2024
Installed and painted exhibition space
Managed technical set up for film projection, ensuring seamless integration with the artwork.
Coordinated the opening reception, including performance setup and community engagement efforts.
Design Connect - Art and Design Workshop
Exhibition Assistant | Detroit School of Arts, Detroit, MI | 2023
Assisted Vidit Chhikara in curating graphics and worked collaboratively to tell the story of the event.
Collaborated on layout design, ensuring the environment highlighted storytelling and student experiences.
Installed and handled the exhibition
AWARDS
A' Design Award in Furniture Design Category Silver Winner
2022
CERTIFICATES
Adobe Photoshop and CPR
LANGUAGES
English, Spanish - Fluent
Italian - Conversational
HARD SKILLS
Gravity Sketch
Rhino 7 / SUBD
Enscape
Solidworks
Fusion 360
Sketchup
Adobe Suite
Microsoft Suite
SIT Furniture Design Award, Student Winner (Florencia Chair)
2022
ADC Architecture and Design Collection, Gold Winner (Florencia Chair)
2022
Silver Knight Award Finalist
2020
PENSOLE Sneaker Head of State Color and Material Winner
2018
De La Cruz Collection Pre-College Full Scholarship Recipient
2018
CONTACT ME
ENGLISH / SPANISH / ITALIAN
UNITED STATES